Overall Investment Approach
Our overall investment strategy and specialty is pretty simple: to purchase distressed/ improvable properties at well below market value– usually 30% to 80% below market norm, and renovate these properties to higher than market price. Long Term rental properties are fully renovated and have annual rental increases. Short Term rental properties are fully renovated to maximize usage for revenue.
At Family Casas, we pride ourselves on having a strong foundational plan for identifying and renovating real estate assets. Our core business lies within our systems, education and knowledge of the real estate industry. With our knowledge and training, we are able to create inspirational places for people to live, as well as provide opportunities for investors to capitalize on real estate as an alternative asset to diversify their savings.
Our Business Strategy
- We purchase distressed/ improvable residential properties 30%-50% below current market value
- We purchase, renovate and rent these properties for both short and long term
We Follow A Strict Due Dilligence Process
We have a systematic and disciplined approach when purchasing investment properties, putting each potential investment through a strict due diligence process. This rigorous set of criteria includes, but is not limited to, the following:
- Comparable property analysis and examination
- An economic study of the neighborhood, city planning and development
- Demographics of area, marketability, and growth potential
- Statistics on the crime rate, public transportation and schools
- Overall condition of the property, including heating and air, plumbing, electrical, roof and structural condition
- Analysis of the potential uses for potential short term rental property usage
Our Competitive Advantage
Most homeowners have a very limited understanding about what options are available to them beyond listing a house with a real estate agent or just trying to sell the house on their own, and hope for the best. We provide homeowners with a unique alternative to listing their house on their own or with a real estate agent. Our “out of the box” creative approach to real estate investing is a cut above the rest.
Our company can acquire great deals on properties because we have the ability to act quickly and can close with CASH on the seller’s timeline. This is why we can buy properties at such a discount, sometimes in a matter of days. We have a competitive advantage over other investors who sometimes take weeks to purchase properties, and can create extremely fast and hassle-free transactions.
We have an aggressive TEAM approach, and a top-notch ability to expand our client base through our knowledge of deal structuring and advanced real estate techniques. We also employ marketing strategies as soon as we purchase a home – giving us a fair advantage over a real estate agent. Typically, many agents don’t spend time or money on marketing or lead generation strategies. As a result, it can sometimes take months to attract potential buyers. Often times, we are able to find our own buyers, allowing us to secure a strong sales price and save on sales commissions. Our renovation process is also down to a science with handpicked and proven construction crews who know we are not retail clients. We pay wholesale prices to all contractors and typically get bulk discounts on all materials.
Advantages Of Working With Family Casas
- We have the experience, business systems and knowledge to purchase properties QUICKLY and with CASH
- We create value by finding ugly, vacant homes and putting them back into use after renovation
- We pay wholesale prices to all contractors and typically get bulk discounts on all materials
- We find our own buyers quickly, allowing us to secure a strong sales price and save on sales commissions
Investment Buying Criteria
Our goal is to purchase distressed homes in stable areas where there is still strong buying demand. Part of our grand vision is to improve the overall quality of living in both urban, suburban, and vacation rental neighborhoods. In addition to improving overall quality of life, we are committed to increasing the value of real estate in our community. We are able to target distressed properties and breathe new life back into them with highly-skilled renovations and improvements. By doing so, we are able to create beautiful residential homes.
Types of Properties We Target
- Distressed properties in significant need of repairs
- Distressed properties in vacation areas
- Properties with unique histories and are able to be reused in a successful way to serve the community.
